Rainey Shane is the Chief Executive Officer/Executive Director of SEAM, Inc., a non-profit organization that specializes in embedding social equity in commercial real estate through the use of the Social Equity Assessment Method (SEAM) Standard and certification framework. Rainey co-founded SEAM, Inc. and played a crucial role in developing the standard and framework.

SEAM is a standard that addresses the social impacts of commercial real estate projects, similar to the way LEED Certification tackles climate change. SEAM certification aims to minimize negative impacts while maximizing opportunities for positive impacts and sustainable outcomes that contribute to long-term systemic changes in diversity, equity, inclusion, human rights, and prosperity.

Before her current role, Rainey was the Director of Social Sustainability for North America at JLL, where she led social sustainability consulting services. Her work focused on social impact strategy for commercial real estate and was instrumental in aligning commercial real estate projects with clients' social sustainability goals.

Prior to founding the SEAM non-profit and launching the JLL Social Sustainability practice, Rainey established and grew the Adaptive Reuse practice for Project and Development Services' Southeast Central region for JLL. Her passion for adaptive reuse strongly influences her work within the social impact space as they are so closely related.

CIDIE Role: Rainey directs the third-party administration of CIDIE through SEAM, Inc., and also supports the strategic growth and adoption of CIDIE worldwide.